In the early 2000s, JR Manufacturing launched their site. And it stayed that way until they contacted us in February 2014. Not only had their target audience and products changed, but the design was dated as well.
Part of our website design process is to ask clients to list any sites they are drawn to from an aesthetic standpoint. JR Manufacturing’s list had a common theme – lots of imagery. This presented us with a challenge because they had none. We knew that taking photos of their plant and products would require a professional photographer with creativity and vision, so we recommended Jennifer Driscoll. As expected, Jennifer returned from Fort Recovery with stunning photographs for us to work with as we began the design process.
But design isn’t everything, so we also spent time organizing their content and creating a custom, responsive WordPress theme. Now their site is optimized for all browser sizes, and they can update the content easily on their own. (They had been previously using Notepad to update their site!)