Perry Township Schools garnered top honors in June 2020 from the National School Public Relations Association’s Publications and Digital Media Awards. The district earned an Award of Merit in the Internet/Intranet Website category for its submission “Crisis Communications: Coronavirus Digital Response.” Perry is the only Indiana school district and one of just 28 districts nationally honored in the category.
When the pandemic hit Indiana, Perry Township Schools quickly developed a digital hub for coronavirus updates impacting the district’s nearly 19,000 students and staff. The website communicated recent updates, answered questions, provided the remote learning calendar, and connected families to support services.
NSPRA’s award recognizes the overall excellence of Perry’s website communications. The achievement acknowledged the content clarity, appropriateness, usability, and overall depth of the COVID-19 information.
Jackson Sky helped Perry Schools develop the coronavirus news site as part of its ongoing three-year partnership. The critical online communication kept parents informed while keeping children safe and learning during the pandemic.
“We’ve always felt very connected to the success of Perry Township Schools. In a time of global crisis, we were grateful to be able to continue that support. Providing our clients with quick-acting website responses to an urgent and evolving situation allows us to help make a difference in the way we know best,” said Rhaya Shilts, owner of Jackson Sky.
The district began working with Jackson Sky in 2017 for a comprehensive website redesign. The project unified all district webpages under one theme and organizational structure. The development work also provided administrative tools for the district to manage and easily update its own webpages. Jackson Sky delivered a user-friendly site rich with information for students, parents, and staff.
Perry Township Schools is the second-fastest growing district in Indiana with 24 schools and academies. The district proves that communicating up-to-date information through websites is more important than ever.
Jackson Sky is assisting clients navigating the health and business disruptions of COVID-19 with website messaging and functionality. For as long as people must stay apart, Jackson Sky is ensuring each organization’s website keeps stakeholders connected to the information that matters most.